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  • Ben Schoel

How mmhmm Got Its Name

Updated: Sep 21, 2020

When mmhmm’s creator Phil was just beginning his new app, he needed to think of a name. What name would both appeal to and grab possible user’s attention? Many of us can relate to the struggle that comes with finding the perfect name for something. Names have power! A well-chosen name can become common verbiage. A poorly chosen name can scar a brand for a lifetime.



Phil found himself circling back to the core of what he was trying to do. He was trying to make video presentation fun and dynamic in ways it never had been before. After much deliberation, he penned down the simple phrase, mmhmm. When you first read it, sure, it sounds weird. But you remember it.



Soon afterward Phil settled on mmhmm as the name of his new app. He figured that it was important to have a name that you can say while eating, pointing back to just how simple, easy, and fun this app is.


Now mmhmm is transforming your Zoom experience, from dynamic backgrounds to same-screen sharing, and even a multi-player feature, where two people can control the same video at once!



If you found this interesting and would like to learn more about mmhmm, look up mmhmm.app, or read through our other blogs discussing mmhmm and the many ways it can help make video fun and easy in these uncertain times.



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